Our Services
Writing
Why content writing?
Our trained journalists write exceptional copy ready-made for publication
We believe that anyone can write and that, potentially, you should! You are the best person to talk about your business – you live and breathe it every day. But we also know that writing for your business is more than posting the occasional blog. Writing also involves web copy, press releases and articles for publication in newspapers, magazines and industry websites that will give your business exposure and positioning as the experts in your field. Our writing experts, trained journalists and published writers, can write outstanding pieces that will get you noticed, or guide you through the process of becoming a better writer yourself.
Contact us
Our writing services are popular
What our clients think of us
Frequently Asked Questions
Yes, of course. But do they have the time? And do they really have the drive? Those last two are the crucial ones because, in our experience, the answer is usually ‘no’. But we do. Producing great copy, for you, is what gets us out of bed in the morning.
You have a voice, and you should use it. It’s an additional way of demonstrating to your clients that you really know what you’re talking about and that you’re an absolute authority in your field. And by producing quality, insightful content, you’re also promoting your brand.
You should definitely give it a go to begin with. Only then will you discover whether a) You can/want to do it or b) Maybe you’re better off handing it over to someone else. We’ll be here waiting for you...
This is not as easy as you may think. Journalists and editors are bombarded daily with press releases – but how many of them actually end up published? What you need is someone who has worked in that business, who knows how it operates, who knows how to get the attention of editors, and who has the contacts. Hello!
We’ve all got at least one book inside us, so the saying goes. And I’m sure we’ve all written the first line in our heads. But we’ve all got lives that put a great demand on our precious time, so invariably that first line remains just that – one line. How do you write the next line, the next paragraph, the next page? If you really, really want to write a book, don’t try to do it alone. Come and have a word with us first.
Writing copy your reader loves and writing copy that Google loves are two very different things. The whole structure is entirely different and can go right against everything you think you know about writing. And it can be a minefield too. Fortunately, we know how to write great copy and SEO it to the hilt, increasing your visibility on search engine results.
Absolutely. Content is still king. Neglecting your website and leaving the content stagnant will not reflect well, and it ruins the effort you put into having one in the first place. Having a website that is updated regularly with fresh content rather than dated and stale copy will only have a positive effect on SEO.
You’re not alone. This is a common issue, people are very often simply lost for words. But by talking to one of our skilled, experienced writers, we can take you through it step by step to ensure that your blog, or press release, or whatever piece of content you want to write is delivered exactly in the way you envisaged it. Perhaps even better...
There are two answers to this: 1) We will work closely with you to get as much information as possible from you, to understand exactly what you want to say. We’re like sponges – tell us something and we’ll soak it up. 2) Research. We’ll delve into your field and dig up as much as we can to make us as informed as we possibly can be. And if there’s something we don’t know, we’ll just ask you.
Our writers are highly skilled, with long and successful careers in journalism. We’ve written for some of the top publications in the UK, for some high-profile and distinguished individuals, in a great many different sectors. We know our stuff, let us show you how.
We’re all told that we should be blogging for our business but many people don’t actually understand why and how this can contribute to their business success. There is so much content out there that it’s hard to be heard in the noise. With the write education and flair, anyone with a passion for their business can stand out. Sometimes, I have to give a bit of tough love and say what a client doesn’t want to hear but, in the end, it’s all about results. That one article, that’s been worked on collaboratively, can sometimes be the difference between the junk folder and the centre page editorial.
Jonathan Paul
Content Editor
Why is quality content important?
You only have one chance to make a first good impression with a new prospect. It’s not going to be a good impression if the content you present to them is poorly written, doesn’t 100 per cent make sense or is filled with errors.
Also, the internet is swimming in content. If you have good quality content, you are more likely to stand out and prospects are more likely going to pay attention to what you have to say.
The other thing to consider is the fact that we as consumers are very savvy. We know when we are being sold to, therefore, you need to have compelling content that engages the audience. Ask yourself, "will someone really want to read this?"
What are the benefits of quality content?
There are many benefits of paying for content writing services and therefore having quality content. Let’s name a few.
Good content can help with brand integrity. It helps you look expert in your field and therefore more trustworthy. If the prospect can’t trust you as a brand, they aren’t going to want to pay for your products or services.
Quality content can also help with increasing conversions. Having a compelling, well-written sales page is key. Get this wrong and prospects will end up with your competitors.
Getting the most out of your content
We have a wealth of experience when it comes to writing content for clients in a range of different industries and for many different purposes.
Let us help you get the most out of your content.
Sound good? Let’s have a chat. Fill in your details below with a brief description of what you want to achieve and one of the team will be in touch.
We look forward to hearing from you.
Let's talk money
We understand that money talks and if you're considering work with us, you're probably wondering how much our services cost.
The goods news is we use a system we call ethical pricing, which means that we don't use any trickery when giving a quote. If a service costs £500 then that's what we call it - not £495 or £499.
The bad (ish) news is that we don't have a set price list. We're sorry, we know this would make this super easy to pick from but we want to provide the best service for your business and we can't do that with a one size fits all approach. We know this doesn't help you make a decision though so we have some examples of what our pricing might be, dependent on the services used, over on our pricing page.
Find out what we could do for you
Talk to us
Call us
01509 323363For more information on how we process your personal data, please visit our Privacy Policy.