Find out more about our AI Content Editing services
Fixing AI Content
Issues with your AI content? We can fix that for you
Artificial Intelligence (AI) is rapidly becoming part of our everyday lives. Whether you like it and use it, or not, it’s here to stay. Its attractions are wide and varied, and growing all the time. It is, without doubt, a powerful tool – but that doesn’t mean to say it’s infallible.
In the marketing world, people are using it for their content to save time, money and resources. However, the pitfalls are obvious and becoming more frequent – it’s just not good enough; it’s too basic; it’s not interesting enough; there are mistakes. Essentially, it lacks the human touch.
At LikeMind, we are finding businesses are increasingly contacting us to fix their AI issues. AI has produced their content, but it’s riddled with inconsistencies and inaccuracies, it’s predictable slop and, crucially, it just doesn’t sound like them – it’s not the voice their business is usually associated with.
The result is that they’re coming to us to rework it for them. And having to pay for it, ultimately costing them more than they intended. Of course, we’re happy to do that for them – can we do the same for you?
We’re not anti-AI
On the contrary, we do use AI. It’s a helpful research tool, above all, but we also work with it regularly in order to understand it more. We take a collaborative view with it, in that we use it to aid the work we do, not replace it.
We are also aware that many businesses are expanding their own use – indeed, according to research by the Federation of Small Business, more than 35% of small business aim to escalate their AI use within two years, increasing to 60% for those whose goal is rapid sales growth.
Our AI fix-it services
Our editors have the journalistic background to turn AI-generated content into readable, authentic, human-led content. To fix those mistakes, however big or small.
From writing to sub-editing and editing, our trained journalists have years of experience to call upon. It’s more than just proofreading – it’s finding the mistakes and providing the solutions.
What AI issues we can fix
Website copy
Blogs and articles
Newsletters
Social media
Ad copy
We’re seeing it everywhere. The speed of AI means people believe they can churn out content in minutes, saving money in the process. But by foregoing the proper processes, by refusing to invest in proper writers for their website copy, blog or advertorial, is proving costly. Not only are businesses spending on fixing AI mistakes – by coming to writing experts like us – but they are also counting the cost of negative feedback. How many ads or social media posts have you seen that are clearly AI-generated, that contain a glaring, embarrassing error? That someone’s brand everyone is talking about and sharing – publicity is not always good!
Why use an AI fix-it company to edit and rewrite copy?
Because we’re human. Because we understand you, because we think like you. We’re also content professionals so, when it comes to the written word, we have levels that AI cannot currently reach. Sometimes AI may work for you, other times not. That’s when you need the human touch, the fix-it people. We look forward to hearing from you – just follow the contact form below – and putting right your AI wrongs.
I call on Copilot every now and then, usually to help with research or to bounce a few ideas around. Do I ever ask it to write content for me? Certainly not for client work, because I know I can do a better job. But, for many, AI is the go-to tool to write that blog or social media post. All too often though, as we’re seeing at LikeMind, AI is getting it wrong, and that’s proving costly to businesses and resulting in the exact opposite of their intended goal. You need the human eye. If you are using AI to create your content and it keeps getting it wrong, and you need all those wrongs putting right, we’ll fix it for you.
Jonathan Paul
Content Editor